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De-Emotionalizing Your Design Decisions

a Workshop by Lifted Logic

At the heart of this workshop is the idea that strategic UX/UI design directly influences business outcomes. As we focus on the relationship between users and their value to a business, it’s essential to recognize that every design decision—no matter how seemingly small—plays a pivotal role in shaping user behavior and driving conversions.

When we design websites, landing pages, and forms, we approach the process strategically, prioritizing the user experience (UX) and the user interface (UI). By understanding user psychology and behavior, we craft designs that guide users seamlessly through their journey, reducing friction at every step. This focus ensures not just aesthetic appeal but functional efficiency that translates into measurable business results.

This philosophy extends beyond individual design elements. The overall layout, navigation structure, and content hierarchy of a website or landing page all contribute to how users interact with a business online.

De-Emotionalizing Your Design Decisions is a special event organized and presented by Lifted Logic for KC Design Week!

We have selected each Partner Event to deliver something new, something cutting-edge, something unforgettable, and something delightful to add to our schedule. KC Design Week appreciates Lifted Logic for their enthusiastic participation!

These events are presented FREE of charge, but advance registration is REQUIRED.
  

Day Seven - April 28

Apr 28, 2025 | 8:00-10:00am
  • 8:00am | Check-in
  • 8:30am | Workshop
  • Coffee and Pastries Provided

Lifted Logic
5600 W 95th St
Overland Park, KS 66207
United States
FREE
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Presenters

Adam Fichman, CEO and Founder

Owner and founder of Lifted Logic, Adam has made it his life’s purpose to share his knowledge of building profitable companies with business owners around the world. Having generated his first $100 million by the time he was 23 years old, he broke $1 billion in generated revenue by the age of 30. His first start-up company, 1Dawg, began in the back of the garage and was the very first company to push videos from the internet to a cell phone.

Adam has mastered the art of manufacturing revenue production on the web and now owns a high-end digital consultancy with over 100 employees. His day-to-day consists of educating business owners on the fundamentals of scaling a profitable business through de-emotionalizing marketing decisions and reducing operational inefficiency to make better data-driven business decisions to increase their bottom line. 

Adam is a keynote speaker at conferences all across the U.S. and the world. His stage presence is memorable, and his passion for educating the audience is impactful.